According to the Southern Culture on the Skids song lyrics, we are all searching for truth and pointy boots. Only one way to discover what your market thinks is to go out and ask...

What does SMART stand for? Businesses that have a clear goal in their marketing are the ones that succeed. Smart marketing objectives are a way to make sure that a company knows exactly what...

Many companies, both large and small, are always looking to increase their sales. Bulk SMS is the best method to manage any promotion or exposure in such a situation. These are ten easy ways...

Marketing your brand is no longer the same as it was in the past. No longer are you able to simply print or broadcast a TV advertisement and expect consumers to flock to your...

It is not a secret in the world of content marketing that specific industries are more interesting than others and that it is easier to create content for them. Let’s face the facts, and...

Lawyers often forget that they are actually in business. It’s not enough to just open a shop and hope clients find you. It takes more to let the world see that you are available,...

When you are a product manager who is in charge of a successful product, you often become nervous when it becomes time to create and launch your following product. You want it to be...

People often think of hangtags as clothes. But with a bit of imagination, it can be so much more. 1. Apparel To brand your apparel line, you can use a full-color custom hangtag. It...

Although you may have heard of a buyer persona, it is still a mystery to many how it works. It’s the only place in business where the worlds of fiction and marketing reality merge....

How cool would it be working in high-tech consumer goods? We’re talking about smartwatches, smartphones, Kindles, Google Glasses, and – the Nook. Consumer electronics can be a fascinating market. However, it is a tough...